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9. Data Mining
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| KMeans How can we find good segmentation for a campaign to specific group or professionals? Let's do using a KMeans clustering analysis...more |
C4.5 How can we find the best products to recommmend to our customers? Let's use a decision tree to find out the product group our clients will be more interested in...more
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Forecasting [+] This forecasting functionality is based on Holt-Winter technique, which is as fast as easy to use. Moreover, it is easily adaptable to changes in trends and seasonal patterns in the time series when they occur. It enables, for example, to predict the monthly volume of sales or to anticipate to the number of orders over the next months. more
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| Association Rules [+] Quiterian Analytics expands its set of advanced and predictive analytics techniques by adding the “Association Rules” method. As always, in an easy way that provides immediate results. Its ability to detect patterns of relationship or affinity between data generates instantly an applicable set of rules. From all the results obtained, only the most effective rules are automatically selected from the rest in order to provide key business information. more
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